Privacy Policy

This Privacy Policy describes how Optimum Organics (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from optimumorganics.co.uk (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact details including your name, address, phone number, and email.

  • Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.

  • Account information including your username, password, security questions, and other information used for account security purposes.

  • Shopping information including the items you view, put in your cart, saved into your account like loyalty points, reviews, referrals, or gift cards, or purchases.

  • Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect about Your Usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include:

  • Information about how you access and use our Site and your account

  • Device information

  • Browser information

  • Information about your network connection

  • Your IP address

Information We Obtain from Third Parties

Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:

  • Companies who support our Site and Services, such as Shopify.

  • Payment processors, who collect payment information to process your orders.

  • Online tracking technologies, such as pixels, web beacons, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy.

How We Use Your Personal Information

We use your personal information to:

  • Provide the Services and fulfill your orders

  • Communicate with you about your purchases

  • Improve and personalize your shopping experience

  • Market and advertise our products

  • Detect and prevent fraudulent activities

  • Provide customer support and respond to your inquiries

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see Shopify’s Cookie Policy. You can manage your cookie preferences through your browser settings.

How We Disclose Personal Information

We may disclose your personal information in the following circumstances:

  • With vendors and third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, fulfillment and shipping)

  • With business and marketing partners

  • With our affiliates

  • In connection with a business transaction such as a merger or bankruptcy

  • To comply with legal obligations

We do not use or disclose sensitive personal information without your consent or for the purposes of inferring characteristics about you.

Third-Party Websites and Links

Our Site may provide links to third-party websites. If you follow links to sites not affiliated or controlled by us, please review their privacy policies. We are not responsible for the privacy or security of such sites.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect personal information from children.

Security and Retention of Your Information

We take reasonable measures to protect your personal information. However, no security measures are perfect or impenetrable. We retain your personal information as needed to provide the Services and comply with legal obligations.

Your Rights

Depending on where you live, you may have rights to:

  • Access/Know what personal information we hold about you

  • Delete your personal information

  • Correct inaccurate personal information

  • Restrict processing of your information

  • Withdraw consent for data processing

  • Manage communication preferences

To exercise your rights, please contact us using the details provided below.

Complaints

If you have complaints about how we process your personal information, you may contact us using the details below. If you are not satisfied with our response, you may have the right to lodge a complaint with your local data protection authority.

International Users

If we transfer your personal information outside of your country, we will ensure it is protected in accordance with applicable laws.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please contact us:

Email: ask.optimumorganics@gmail.com
Address: 14 Houdini Drive, Tarneit 3029, Victoria, Australia